Author: arabcolumnist.com

Abu Dhabi Commercial Bank PJSC (ADCB) has signed an agreement to acquire a portfolio of approximately 1,000 mortgages from Abu Dhabi Finance PJSC (ADF). The transaction provides further growth for ADCB’s retail and SME businesses in line with the Bank’s UAE-centric strategy and prudent risk management framework. ADF was established in 2008 as an Abu Dhabi-focused conventional mortgage specialist and has played a key role in the development and transformation of the real estate finance sector.The assets, with a gross book value of AED1.130 billion as at 31st January 2021, comprise approximately 76 percent residential mortgages and 24 percent commercial…

Sony officially announced the FX3 (model ILME-FX3) camera that combines the best of Sony’s industry-leading digital cinema technology with advanced imaging features from Alpha™ mirrorless cameras to create the ultimate cinematic look.As the latest addition to Sony’s Cinema Line, the FX3 delivers a cinematic look and professional operability and reliability all in one device that answers the needs of young creators who are looking for new ways to express their creative vision. The new model provides outstanding image quality and usability for small scale and one-person shooting. The FX3 boasts first-class focus performance, optical image stabilization, handheld shooting design and…

A new film festival highlighting creative content made by aerial filmmakers is set to debut in in Southern California this March. The inaugural Southern California Drone Film Festival is set for March 6, 2021 and marks the only event of its kind in California. The one-day virtual event will include panels on drone technology, cinematography, and video production, and will culminate with the awards ceremony highlighting shorts from creative storytellers.The festival is the brainchild of Southern California native Jay Seidel. A Fullerton College professor and head of the Fullerton Drone Lab. “There is so much great visual content being created…

Hublot, has introduced a limited edition Big Bang e connected Premier League watch, a new evolution of its connected Big Bang with a dedicated application, new dial and new strap, in purple, the iconic color of the Premier League. The 200-piece limited-edition watch has a lightweight case in satin-finished and polished titanium. It’s based on the Hublot Big Bang e connected watch launched last year, with a number of additional features tailored to the Premier League fan experience.The strap, which is available in the Premier League’s signature purple, can be quickly changed by the owner thanks to Hublot’s ingenious One…

The market is flooded with UVC-based sanitizing devices due to the current COVID-19 pandemic. Many of these devices don’t have the proper safeguards to protect the user against UVC exposure, and most can’t be used with an occupant present. This really defeats the purpose of protecting the occupants against airborne viruses. Aleddra’s Air-Sanitizing Desktop Lamp is ultra-violet (UV) free and provides effective and continuous air-sanitization when occupants are in the room.Aleddra’s award-winning Air-Sanitizing Desktop Lamp uses an air-filter coated with ViraPure®, a high-density photocatalyst material which is activated by the LED light source in the lamp. When the airborne pathogens…

Travel took a hit in 2020, with Millennials and Gen Z-ers feeling some of the biggest impacts as they put sports, socializing and study abroad plans on hold during what should be the most explorative time in their lives. To make up for the lost year, CheapTickets® is giving one lucky 20-something an itinerary they can look forward to: win a free trip each year until they turn 30.CheapTickets is giving away a trip a year to one lucky 20-something until they turn 30. Enter the brand’s “Travel in your 20s” contest Feb 22 – March 13 on their website.…

Los Angeles Lakers starting point guard Dennis Schröder is joining Liquiditeam’s tokenized sports ecosystem. He will use the company’s blockchain-powered fan community solution, called LT Fan Platform, to create an engaging experience for his fans. The announcement comes just weeks after the German startup launched the BVB-FanToken App with top Bundesliga soccer club Borussia Dortmund. The app is slated to launch before the start of the NBA Playoffs and will be free to access for all fans.By integrating Liquiditeam’s innovative technology, Schröder’s fans will have numerous opportunities to interact with him in the digital world. The platform will offer fans…

Estée Lauder today announced that it has signed Ana de Armas, Golden Globe Award-nominated actress, as its new gobal brand ambassador. Ana will feature in campaigns across digital, TV, in-store and print. Her first campaign for the brand will debut a new fragrance in March 2021. Ana joins the current roster of Estée Lauder global talent including Anok Yai, Bianca Brandolini D’Adda, Carolyn Murphy, Diana Penty, Grace Elizabeth, Karlie Kloss and Yang Mi.”I am honored to represent such an iconic brand,” said Ana de Armas. “Growing up in Cuba, I really admire and connect with the story of Mrs. Estée…

Thought leadership research firm TrendCandy announced a forecast of top business trends for 2021 based on research conducted in 2020. TrendCandy surveyed tens of thousands of people on various topics including chatbots, open offices, COVID, political division, small businesses, career mobility, Black Friday, remote work, corporate travel and co-working.TrendCandy’s top business trend predictions for 2021 cover the future of chatbots, open offices, COVID, small businesses, career mobility, Black Friday, remote work, corporate travel and co-working. 
In 2020, more customers expected to interact with a chatbot for customer service than with a human. In 2021, chatbots and humans will become progressively…

His Highness Sheikh Mohammed bin Rashid Al Maktoum, Vice President, Prime Minister and Ruler of Dubai, today watched a part of the Dubai Stage of the third edition of the UAE Tour (21st to 27th February, 2021), the one and only World Tour cycling race in the Middle East. The race, which is organized by the Union Cycliste Internationale (UCI), the world governing body of cycling, attracts 140 top professional riders representing 20 teams from across the world.His Highness Sheikh Mohammed bin Rashid followed the race from the starting point (Abu Kadra Roundabout) passing through the city’s most iconic landmarks…